![]() Dusti Scovel 512.764.2651 512.764.2652 (fax) |
DUSTI SCOVEL artPro Business & Marketing center for Artists
Twelve years ago I founded ArtPro and began working with artists and other creative professionals, who are ready to take their careers to the next level. Together, we rewrite bios, zero-in on who their target audience is, identify the best avenues for getting their work "out there" and design a realistic marketing plan to increase their exposure. This is not a fluffy Hollywood production - there's no hype, no membership requirements (or fees) and no hidden agendas. It's me, listening to you about where you are, where you want to go and helping you map the best route for getting there. For some, it will mean baby steps - for others it will be giant leaps - but if you're serious about moving forward, you will. For each of you, it means taking a deep breath and deciding you're ready to do this - then actually doing it. ArtPro Clinics were designed to address these issues in a fast paced, hands-on, workshop setting and are limited to no more than 20 participants - on purpose. It is my goal to help each attending artist design a clear, doable marketing plan and leave with the necessary tools to successfully implement that plan. artpro Clinic Fee schedule: All Day (or two evenings) all inclusive clinics: $125 per artist/10 artist minimum 1/2 Day Clinics $75 per artist/15 artist minimum Sample Topics for 1/2 day clinics: Image and Presentation Pricing Your Work Copyrights/Protecting Your Work Finding Your Target Audience Using the Press Launching a Career Click here to view a sample clinic agenda (all day) Prices are for Art Associations, Schools and Artist Groups located in TX, LA, OK, NM, AL, GA, AR, MO. For clinic fees outside these areas, please contact me.
Artists are usually awful at marketing. In fact, most of the artists
I've known would rather just create the art and leave the selling to someone
else. If their artwork sells through a gallery or at a show,
fine. But to actively get involved in the ongoing process of developing and
maintaining a marketing plan is not at all appealing to them.. I know . . .
I've been married to a full time artist for over 30 years.
(www.mikescovel.com) I received an email from someone last year that read, "Our association might be interested in having you present an marketing workshop to our group but we'd like some information on your background. Do you have an MBA?" I had to chuckle. It reminded me of an analogy I heard once. "If you're going to go skydiving, would you rather talk to someone who has studied skydiving or someone who has actually been skydiving?" I'm not an artist but I am a patron, a collector and an avid artist's advocate. Over the years, I've worked with many artists, helping them launch, refresh or simply get a better grip on their career. Together, Mike and I made some great choices but we also made some really horrible ones. My goal has always been to provide artists with the knowledge they need to make better and more qualified choices, and hopefully, avoid the heartaches and frustrations that plagued us in the early years. While I still give seminars to non-profit art associations, I found that most often, artists have specific questions they need answers to right now. With that in mind, I've added the ArtPro Information Center where I'm assembling many of the more common questions (and answers) I've received over the years. If you don't find the answer you're looking for here, please email me and I'll try to get an answer to you in a timely manner.
Click here to visit The artpro information center - Marketing Advice for artists
|